Hi, I'm Kelechi

I help companies expand capacity beyond teams and people to reconnect with themselves.

Kelechi Udoagwu | Communications & Partnerships

Ten years of building

Four years of rebuilding

Better at everything because of both.Growth, partnerships, and communications across tech, engineering, and non-profit sectors.I bring along communications and partnerships strategies, founder empathy, and hard-won humaneness to companies that looking to expand and individuals on a journey to reconnect with themselves.

My story

Pivots and resilience

I've spent the last decade building things: a content marketplace that connects African writers to global clients, communities that taught people how to earn online, partnerships that generate millions in revenue, and growth strategies that actually work.I've also spent the last four years rebuilding myself after my mind took a turn in 2020. I walked through depression, dissociation, & disconnection - the whole works.Now I sit at this intersection of technical expertise, founder experience, and the kind of deep humanity you only get from doing real inner work. And that combination? That’s where my strongest, most meaningful, impactful work comes from.

How we can work together

Collaboration and growth

  • Companies: I bring growth strategy, partnership facilitation, and communications expertise with an understanding of the human dynamics that determine whether anything actually gets done. I specialise in guiding companies through successful entry and expansion into the Ghanaian market.

  • Founders: I speak your language because I've lived it. I know the weight. I have the emotional depth to help you figure out where you want to go and the communication skills to help you tell the story in ways that matter.

  • People who are stuck: I'm not selling motivation from a beach. I'm speaking from having been there. Most times, the work isn't only about the strategy. It's about getting your mind right first.

Current projects

Sunset projects

Work with me

If you're building something that matters and need someone who understands both strategy and the human dynamics of execution, let's talk.



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I help companies expand capacity beyond teams and people to reconnect with themselves.

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Hard-won expertise meets experience

Here's what I know about myself: I don't fit in one box, and I've stopped trying to.I sit at this atypical nexus of three things: a decade of communications and marketing work that actually moves needles, the messy reality of building startups from scratch, and the kind of deep humanity you only get from looking at your weaknesses and doing something about them.I started the way a lot of us do: simply doing the work: co-founding Skrife with my friend, creating a space where freelance writers, especially in Africa, could connect with global clients and get paid, taking on the role of Head of Communications at MEST, where I helped other founders shape their stories and find their footing, launching Week of Saturdays, where I wasn't just teaching how to write, I was teaching habits with activities like our Don't Break the Streak challenge.I loved it. God, I loved it - the community we built, the writing sprints and the prompt activities where everyone wrote about the same thing.My work kept expanding, and I moved between tech, web3, and energy. I helped a CEO build their public presence from zero to 40K followers. I facilitated partnerships that generate millions in annual revenue to this day. I guided companies through crises that could have destroyed them. I built a reputation as someone who could see what needed to come to life and just... make it happen.But here's the thing. I wasn't just advising founders and companies. I was one. I lived the reality of building something from nothing, and that taught me things no gig ever could:I learnt what it feels like when you have to decide: “Do we go all-in on this thing, or do we pause and reconsider?”I know what it’s like when your community doesn't understand why you're making the calls you're making.When you're juggling multiple ventures and trying to figure out which one deserves everything you've got.When success isn't this neat upward trajectory but this weird, non-linear thing that requires stepping back to move forward.

My work, so far

  • 2015-2017: Co-founded Skrife, a content marketplace connecting African writers to global clients. Built and managed a community of 75+ vetted writers. Led communications at Meltwater Entrepreneurial School of Technology (MEST) across five African countries, mentoring 58 entrepreneurs and managing a 400+ member alumni community.

  • 2017-2020: Communications Consultant for a fintech company in Nigeria. Established a founder digital footprint and grew social accounts from 0 to 20K+, securing major recognition from the London Stock Exchange Group in 2019. Founded Week of Saturdays, an online community for newbie writers to gain confidence and earn their first dollars online through writing gigs.

  • 2020-2021: Navigated a period of significant personal and professional transition that required stepping back from public-facing work to prioritise rebuilding, reflection and clarity. This experience strengthened my resilience, emotional intelligence and long-term approach to leadership.

  • 2021-2024: My rebuilding season - 4 years of therapy and inner work while staying in the game. Chief Marketing Officer at a web3 company. Communications and Partnerships Specialist at an engineering company. At the same time, consulting full-time through my company, Full-Cognition Ltd, on crisis communications, web design and brand strategy.

  • 2024-Present: Joined the Geny team as Growth Lead for Africa - driving expansion, product adoption and strategic market development. This role allows me to apply my technical expertise, founder experience and human-centred approach to support the company’s growth across the continent.

Why you should work with me

Most consultants have technical skills. Some have founder experience. Very few have gone through public traumatic experiences AND done deep inner work to bounce back. I’ve done all three.

  • The Expert: Ten years across tech and startups, web3, engineering and non-profits. Communications strategies, growth, partnerships, and crisis management.

  • The Founder: Built content marketplaces and communities from scratch. Made the hard calls. Lived the weight of my decisions.

  • The Human: Faced depression, did four years of reflecting & shadow work, learned that nobody thrives alone.

This integration is what makes me effective. I understand the strategy and human dynamics behind tough calls. I speak your language because I have lived it.

Let's connect

If what you need is a sharper strategy, clearer communication, deeper partnership thinking or honest guidance through a hard season, I meet you there with clarity and steps to move forward.

How I work with you, your team, or company

My work sits at the intersection of strategy, communication, and human understanding, shaped by a decade across African tech, community building, partnerships, content ecosystems, and growth leadership.I help people and organisations tell clearer stories, build meaningful relationships, and grow with intention. Here’s what that looks like:

Partnerships & Go-to-Market

I've facilitated partnerships that generate $4M+ in annual revenue to date. I understand both the technical strategy and the human dynamics that make teams and partnerships succeed or fail. I've worked across industries (tech, web3, oil & gas) and geographies (Ghana, Nigeria, Kenya, the US, and Europe), so I see patterns others miss.
What this includes:

  • Partnership identification, facilitation, and management

  • Market entry strategies (particularly Ghana/West Africa)

  • Cross-functional team collaboration and alignment

  • Revenue-focused partnership structuring

Communications & Brand Strategy

I've built founder profiles from scratch, managed crisis communications, secured major awards and recognition for clients, and led communications strategies across five African countries. I understand how to position people and companies in ways that resonate with their target audience.
What this includes:

  • Brand narrative development

  • Messaging frameworks |Internal and external communications

  • Thought leadership strategy

  • Crisis and reputation management

  • Executive communications

  • Team training

Growth & Marketing

I've helped organisations identify, nurture, and build growth systems that increase visibility, credibility, strategic reach, and ecosystem intelligence.
Growth isn’t just numbers - it’s narrative, trust, and the ability to articulate value in a way people feel.
What this includes:

  • Growth strategy development

  • Product positioning & user understanding

  • Multi-channel marketing strategy

  • Content systems and editorial direction

  • Launch and visibility strategy

  • Community and ecosystem engagement

  • Team mentoring for clarity, structure, and execution

Founder Support & Advisory

I co-founded Skrife and built Week of Saturdays. I know the weight of building, of combining the emotional with the numerical margins. So when I work with founders, I understand both the business challenges and the mental toll. What this includes:

  • Strategic decision-making support (when to scale, when to pause, when to pivot)

  • Communications and storytelling for brand-building and partnerships

  • Community building and management strategies

  • Mental health and mindset support for founders

  • Honest feedback on positioning, messaging, and go-to-market

Working with me

I work closely with people, one-on-one, and I stay hands-on and involved throughout the process.If you’re looking for hype, noise, or over-polished messaging, I’m not the best fit.If you’re looking for clarity, strategy, depth, and communication that's authentic & true, we’ll work well together.